As ecommerce becomes more competitive, brands need sharp insights and automated systems to stay ahead. Data-driven marketing allows businesses to analyse customer behaviour, optimise campaigns and make smarter decisions. Automation takes this further by streamlining email flows, retargeting, reporting and customer engagement. Perfomigo, a leading New Delhi-based ecommerce growth ag... https://www.perfomigo.com/blog/the-future-of-payment-innovations-in-indias-e-commerce-industry